Build your business in China. With a partner already on the ground.
From your first questions to your local launch, Chengyu Labs connects the strategy, digital presence, and customer channels that help you move forward.
FROM IDEA TO IN-MARKETPlan ↗Establish a presence ↗Connect ↗Grow ↗
01 / A LOCAL WAY FORWARD
A new market. A different playbook.
You know your business. Let’s make it work in China.
The right first move brings your business model, local message, and customer journey together. We help foreign founders and international businesses turn those moving parts into a practical plan—and build the presence to put it into action.
Give Chinese customers a clear reason to choose you. Build a mobile-first website, sharpen your message, and make every important detail easy to understand.
Clear steps. Open conversations. A plan that develops with your business.
01
Understand
Your business. Your ambitions.
We start with what you want to build, who you want to reach, and where you are today.
02
Map
A practical path into China.
Agree the priorities, deliverables, dependencies, and specialist requirements before work begins.
03
Build
Put the essentials in place.
Develop your local presence, adapt the message, and prepare the channels that fit your launch.
04
Improve
Learn from the market.
Review what customers respond to and use that evidence to decide what comes next.
OUR PERSPECTIVE STARTS HERESHANGHAI / 上海
+
05 / WHY CHENGYU
An international outlook. A Shanghai point of view.
Chengyu Labs brings a builder’s mindset to entering China. We combine business thinking with hands-on digital work, so your plan can become something customers actually see, understand, and use.
↗
Founder to founderDirect conversations with people building a business, too.
↗
Strategy into executionThe message, website, and channels connected in one plan.
↗
Learn, then build furtherPractical experiments and honest feedback guide the next step.
Tejen Aubeeluck 代振
Founder · Software developer · Entrepreneur
06 / FIELD NOTES
A little local perspective. A better next decision.
Practical starting points for your China conversation.
Yes. Start with your business idea, product, or existing company. We can help you organize the questions, define your local presence, and plan the next steps in English. You do not need a finished China strategy before you get in touch.
Do you handle company registration and legal work?+
Our core work is market-entry planning, digital execution, and launch coordination. Incorporation, legal, tax, and regulated services need appropriately qualified specialists. We identify those requirements with you and agree the responsibilities and specialist scope before proceeding.
Do I need to be in China to start?+
We can start the conversation and digital planning remotely. Whether you need to visit later depends on the structure, services, and processes involved. We will separate remote work from steps that require local attendance in your project plan.
Which Chinese platforms should I launch on?+
That depends on your customers and product. WeChat, Xiaohongshu, Douyin, Baidu, and marketplaces play different roles. We start with a focused channel plan, and confirm account eligibility and platform requirements before including a launch in the scope.
How much does it cost, and how long does it take?+
The scope comes first. After understanding your business, we propose the deliverables, fees, and a realistic schedule. Platform reviews, documentation, and specialist work can affect timing; those dependencies are discussed before you commit.
LET’S BUILD WHAT’S NEXT
Your next chapter. Let’s make it China.
Tell us what you are building, where you are now, and what you want to make happen. We’ll start there.
547 West Tianmu Road, Jing’an District Shanghai, China · 上海市静安区天目西路547号
